google broad core update with SEO Agency Sydney

How to Maintain SEO Rankings Following Google Broad Core Updates

What is a Google Broad Core Algorithm update?

A Google broad core algorithm update happens only a couple times a year. It enforces significant changes for users due to alterations in the search results. It is essentially an update to Google’s overall search ranking algorithm and systems, including a website’s expertise and trustworthiness, as well as it’s quality.


It is more focused on improving the search quality by giving users better search results, rather than particular issues. If your SEO rankings have gone down, there are a variety of methods you can implement to recover from a Google Broad Core Algorithm update or maintain your page rankings. 


The SEO experts at SEO Agency Sydney understands the importance of having a reliable SEO service that values the customer’s needs and works collaboratively with clients to improve their SEO ranking as well as their page rankings. They provide a variety of high-quality services such as SEO web design, business strategy, PPC services, SEO copywriting, social media management, and consult SEO services. 

Reach out to the friendly professionals at SEO Agency Sydney to get a complimentary business review and consultation. You can also visit our website for more information.  


Tips on how to maintain your SEO rankings and page rankings following a Google Broad Core Algorithm Update

1. Continually create high quality content 

Google has stated on multiple occasions that their ranking systems ultimately present helpful and reliable information that benefit people. Google’s ranking systems are not designed to gain search engine rankings. Therefore in order to improve your SEO rankings and page rankings, you need to be able to create helpful, reliable, people-first content

Here are some questions from Google you can use to evaluate the quality of your content:

  • Does the content provide original information, reporting, research, or analysis? 
  • Does the content provide a substantial, complete, or comprehensive description of the topic? 
  • Does the content provide insightful analysis or interesting information that is beyond the obvious? 
  • If the content draws on other sources, does it avoid simply copying or rewriting those sources, and instead provide substantial additional value and originality?
  • Would you expect to see this content in or referenced by a printed magazine, encyclopedia, or book?

Another way to improve the quality of your content is to have extensive research on the specific topic. Therefore, you are ensuring your writing is reliable and trustworthy.


2. Use Google Alerts and other SEO tools

Google Alerts, and SEO tools such as Ahrefs and SEMrush allow you to stay on top of every single update. Google Alerts enable you to keep up with any alterations in search results. Therefore, this put your site in a position where you can maintain your competitive advantage. This helpful tool examines the internet and is able to send you essential information on the major search results of keywords.


 3. Follow SEO blogs & sites  

It can be extremely difficult and even overwhelming to improve or maintain your SEO ranking after a Google Broad Core Algorithm update. 

Hence, it is highly recommended that you consistently follow popular and credible SEO blogs that are shed light on the latest topics related to SEO. SEO sites often produce monthly newsletters. So, if you are able to sign up to receive them in your email inbox, we advise you to sign up so that you are constantly updated. 


SEO Services

If you are looking for reliable and professional SEO specialists to handle all your SEO needs, SEO Agency Sydney is the company to call! 

SEO Agency Sydney offer a variety of services such as SEO web design, business strategy, PPC services, SEO copywriting, social media management, and consult SEO services. 

Get in touch with us if you have any concerns, queries or are looking to schedule a consultation. You can also visit our website for more information about our services and about our growing company. 

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